How to Create a Successful Facebook Campaign (and other glorious FB information)

This video was made for sensitive country missionaries interested in making Facebook campaigns, (sensitive country means a country where it is dangerous to tell the outside world where you are going, particularly on the internet) however, it could be used for a missionary going to any country – sensitive or not.

The example used in the video is Dylan, a passionate missionary who raised her goal of $500 monthly support in 10 days. Dylan used interesting and passionate videos, well thought out content posts, and give-away incentives to reach a completely new audience with her ministry and need for monthly support — all within the context of safety on Facebook.

If you are interested in launching your own Facebook campaign, follow the information on the video and include the following:

1. Correct Timing: One thing we didn’t mention in the video is when to launch your Facebook campaign. The best time to launch is when you have raised approximately 75-85% of your budget. Facebook is a great tool, however it should not replace the face-to-face appointment as the number one way to raise up your financial partnership team. Nothing can take the place of being eyeball-to-eyeball / face-to-face when raising your finances. A Facebook campaign should be used to expand your contact list and/or used as more of a “last push” tool.

2. Make sure you have time in your schedule during your Facebook campaign. This should be a no-brainer, but just in case… If you have 15 people posting on their Facebook walls for 10 days, and you are supposed to be providing all of the content, videos, give-aways, etc for those 15 people – you will be busy. You will be busy not only keeping up with your 15 friends posting for you, but you will be busy keeping up with all of the people who like or comment on your friends’ posts. Thus make sure the 10 days you pick are good in your personal schedule. Do not fall behind during this time. Remain on top of the posts and give your 15 the information they need every single day to make your Facebook campaign successful.

Below are a couple of more thoughts and tips on Facebook, provided by social-media / branding genius for AGWM Mobilization – Ericka Pasquale. (also the creator and brain behind the video above!)

10 Tips for using FB as a Missionary

1. Connect, like, share, and continuously be active.

2. When connecting with pastors, consider private messaging them. Do so for introductions or even to scheduling meetings.

3. Post pictures, not just text.

4. Tag and engage your audience in your posts.

5. Promote services or engagements in order to invite others to attend in and around the area.

6. Post prayer requests.

7. Comment on financial team’s personal pages to let them know you are thinking about them. Private message your financial partners as well to find out how they are doing.

8. Post videos (short and quick update videos).

9. Encourage other missionaries to share your posts. Follow other missionaries and ministries and share their posts. Be engaged.

10. Create a conversation on posts utilizing the tag feature.  Generate a dialogue

5 Reasons Why Facebook is Effective in Maintaining and Building Your Financial Partnership Team.

1. It’s the Largest Free Country in the World. Facebook was founded in 2004, and just over 10 years later it is now the largest country in the world. With more people on Facebook then the entire population of China it is the most used free resource for communication. Anyone with internet access and email address can sign up for a Facebook account.

2. Engaged Users. According to Zephoria Internet Marketing Solutions: 890 million people login to their Facebook accounts every single day, and currently Facebook is growing at a rapid rate. 5 new profiles are created every single second. With over 300 million photos uploaded every day this show us that users are engaged. Why not engage with you and do something productive for the kingdom of God? This statistic also shows us that there are a lot of photos competing for users’ attention. So you when using Facebook, you need to target your posts strategically.

3. It is Global. In Europe alone there are over 230 million Facebook users. Facebook is a world wide phenomenon. And as I think upon my role as a marketing and brand lead for Assemblies of God World Missions, I am truly believe there are people in those 890 million daily users who would love to be apart of what God is doing around the world… they just might not have had the opportunity yet. Facebook could be that opportunity.

4. It helps Maintain Soild Relationships.  If I give a missionary a one time donation because I saw that missionary at my church, and then we become Facebook “friends” – then I have the opportunity to easily follow all the amazing things they are doing in ministry. When that missionary chooses to launch a fundraiser on Facebook, it is likely that I will be willing to switch from a one-time-gift to a monthly committed financial supporter. Why? Because that missionary and I are connected. Because I have been following what they are doing and where they are going. And here’s the main point: As a potential financial supporter I am going to invest in what I know, and Facebook makes it very easy to get to know someone.

5. Pastors Like Interacting On Facebook. Recent studies we have done at Assemblies of God World Missions have found that our itinerating missionaries have the most success with initial contact to a pastor by merely by sending a private Facebook message. Pastors are 8 times more likely to respond to a Facebook private message then they are to return a phone call….8 times.   – Ericka

In closing, good luck and God bless you in your own Facebook Campaign. And please, let me (Jenn) know how they go for you by sending me an email or commenting here.

Special thanks to Ericka Pasquale’s brain for this post.

Advertisements

The Insider’s Guide to Having An Effective Display Table

Having a display table set up for speaking engagements can be an effective tool for communicating with people about your ministry.

For the sake of absolute clarity, here’s the type of scenario I’m describing:

(1) Missionary speaks for 5 minutes at a church service. (2) Missionary has a table or area set up in the foyer of the church. (3) After the service (sometimes before too) missionary uses the table / area to connect with members of the congregation.

As many of you know from observation display tables can be very effective to opening up conversations. They can also fall very, very flat if done incorrectly.

So what are some practical things you can do to make your table the best ever? Or at the very least – a more interesting place to start a conversation? Is it worth it to invest time and finances into a great display table? Below are some of my thoughts:

Thought #1: Is it worth it to invest resources into a display table?

Yes, it is worth it, but it should have the following components to make it worth it:

(1) You must have created a reason to stop by your table. At the very least, you should mention during your time that you have a table in the back. Convey that you would love to meet the congregation and connect more.

(2) Your table is not sloppy. Make your table inviting, not boring. Create a space that people want to stop by. Have some astectic appeal. No excuses — you can find someone to help you if you aren’t good at this.

(3) Make your table visible. People have to be able to find you to connect with you. Don’t put yourself in a corner. Don’t put yourself right at the entrance to the bathroom either. Your table must be in a place that isn’t awkward for people to stop and chat at.


Thought #2: Get Creative! Have something interactive on your table to spark conversation. Here are a couple of great ideas from successful missionaries:

“We put the alphabet of the country we were going to on the tabl, then asked guests to try and spell their names out in the foreign alphabet. It broke the ice. Once we did this we saw a huge difference in table interaction!”

“We made up a coloring page for kids with crayons to pass out. It was fun for our girls to give to the kids, and the kids liked it. I saw another missionary do it and thought it was a cute idea. Tables are a great way to engage in conversation with someone who otherwise may be too shy to just strike up a conversation. We try to keep our costs low by using Walmart posters and homemade stuff!” 

“When I first went out I actually had a double paned “10/40″ window with a net and fishing lures between the two pieces of glass. I used it to talk about fishing the 10/40 window. I equated the 10/40 window to a store front window, in which one can see in but can’t get to the things inside easily. I also equated it to ice fishing and how in the 10/40 window countries the fish are there, yet you have to drill holes in the ice (over time/prayer). Also one can’t use nets like other places in the world.”

“I sold coffee at my table from Eurasia Cafe and it sparked a lot of great conversation!” 

“We created a “progress map” that represented how far along we were with raising our support. Every time our support grew, we moved a toy plane closer to Georgia from the US. A little cheesy, but it was a big conversation piece and helped people visualize us at 100%.” 10953955_10204211576868236_1918223454239609490_n


Thought #3: Have a video playing. Does your ministry have a high quality video? If so, use it! If you don’t know if your ministry has a video, simply ask your mentor to find out. If they don’t, why not make your own? Adobe Voice is an app for iPads and is great place to start. There are also a lot of great companies or freelancers that make affordable videos. Find out if your ministry has a vendor list to see if they know of anyone able to help you create a video. Throw the video on a tablet and play it continuously at your table.


Thought #4: Put together all of your printed resources. You probably know this one, but just in case you don’t, make sure you have printed resources on your table. Add to them by creating a resume/packet type binder or book that combines statistics from your ministry, facts about you, your area, etc.


Thought #5: If you are going overseas, put out a map of the world so that your visitors can find the country you are going to.


Thought #6: Always smile. 


Thought #7: The most important thing you could have on your display table is a sign-in sheet. People want to get continuos information about your ministry. If you provide those that stopped by only with printed resources, you may never hear from them again.  Ask everyone you connect with to fill out your sign-in sheet. Doing this allows you to get their contact information, so that you can take the responsibility of following up with them. Here’s an example of some good sign-up sheet fields (make yours fancier):

sign up sheet

Keep in mind, you will absolutely want the permission of the host/pastor to put this sign-in sheet out.

If you do get permission, everyone you connect with signs this sheet! Tell them you would like to remember them and keep them updated on your ministry.

After the event, make a phone call to those that signed in (also make sure this is okay with the pastor/host). When you call, share the following:

(1) Ask if they are interested in joining some aspect of your partnership team – whether by prayer or finances.

(2) Thank them for connecting with you and tell them you appreciate their church/group and interest.

(3) Ask them if they have any questions.

(4) If appropriate ask if they would like to meet face-to-face. Tell them you would like to find out more about them, build relationship, and find out if joining some aspect of your team is a good fit for them.

(5) Tell them you are adding them to your newsletter list.


I hope these thoughts help you develop great display tables and communication with the people you meet as you travel. Do you have any thoughts to add?

(plane photo cred goes to the missionaries that created the “progress map” thank you! // check out http://www.faithhousedesigngroup.org/ for really great graphic design resources)

Become a Better Public Speaker

Untitled Infographic (5)

I used to be terrified to speak in public. Knotty stomach, raised pulse, sweating, and no sleeping the night before. Growing up I avoided any classes that had me speaking in front of the class. I cannot count how many times I ran in the opposite direction if there was even a hint of me having to be in front of a group.

Now, surprisingly, I’m mostly over it. Why the dramatic change? Practice. A lot of practice. I have been blessed with leadership over the years that encouraged me as well as provided no-way-out situations speaking to groups. (I hated them for it then, love them for it now) As for my personal skill level, I cannot say I have arrived exactly where I want to be; but I have come a long way and am proud of where I am today.

A lot of missionaries and those in ministry are plagued by fear of public speaking. Many missionaries are not afraid of public speaking, but have a long way to go to refine the art of giving a impactful message or 5 Minute Window at a church service. Whether you are starting off with cold sweats just thinking about public speaking, a boarder-line professional, or somewhere in between – I hope this simple info-graphic helps. Here are a couple of additional notes for some of the steps above:

STEP 4 VISUALS: If you are having a hard time describing where you are you are going overseas, a job you are doing, etc. use something visual to illustrate it! Also, if you are a missionary or traveling minister speaking at a church, set up a table in the back but don’t let it be boring. Create ways for people to comfortably interact with you after the service.

Some examples: (1) Create a alphabet in the language of the country you are going to so those stopping by your table can spell their names (and children’s names) in your country’s alphabet. (2) Have a video about your ministry continuously playing on a laptop or tablet. (3) Have something small available that represents your ministry.

STEP 9 THE ATTENTION GRABBER: After providing a brief introduction of yourself (and your family if you have one), you need an attention grabber. Use one of the following to grab people’s attention from the very beginning:

  • Share a short personal story. “I’d like to begin by telling you a story about Anna, a 5 year old girl I befriended in Spain.” 
  • Ask a group question or do a quick group survey. “Raise your hand if you have any idea where Qatar is on a map?” (then show the map later on the slide). “What do you think of when you hear the word “poor”? You shouldn’t be receiving actual answers, only developing a story / idea and involving the congregation.
  • A thought-provoking statement. Impressive to everyone (not just you). “Did you know that in Africa 1 out of every 10 people are _______” This of course needs to relate to what you are doing and why you are speaking with the group.

STEP 10 ESTABLISH A NEED: After you have their undivided attention, you must establish need. You can do this in multiple ways. Here are two suggestions that you can effectively establish need:

1. Share statistics and data. Appeal to the congregations logic and reasoning. Don’t overdo the stats — it’s easy to do.

2. Share stories, pictures, or videos. Appeal to the listener’s emotions with these. (If you shared a story for your attention grabber; a good idea is to come back to some aspect of the story, develop it more, and thread it throughout your presentation.)

One last word on public speaking: you will get better at it! Practice makes perfect, and the more you speak in front of groups the better you will become.

Are there any tips you have? Add them in the comments!

Want more information on public speaking, including an effective outline?  Read the Financial Partnership Development Workbook.

22 Expert Tips on Fundraising Straight From Missionary Geniuses

I asked 23 fully-funded missionaries to anonymously answer the question: “If you could tell a new itinerating missionary one thing about raising funds, what would it be?” Their answers are pure gold.

22 Expert Tips (4)

I pray you find these tips insightful and helpful. Do you have a favorite? Mention it in the comment section. Don’t agree with something? Mention it in the comment section.

Read here for more practical tips on fundraising.

End of the Year Giving Optimization

Did you know 10% of annual giving occurs on the last 3 days of the year, and on December 31st most online giving occurs between noon and 7 p.m (stats from http://www.durhamandcompany.com). Needless to say, it’s a good week to be asking people to join your financial partnership team. So, how can you use this information to your advantage? My first two ideas:

Get back to face-to-face appointments and develop a social media campaign. 

Face to Face Appointments: If you have procrastinated over the Christmas break in asking individuals to become involved in your team – now is the time to follow up or schedule some face-to-face appointments! Start fresh today and into the New Year in relationally building your team.

Social Media Campaign: Secondly, answer this question for me:

Are you fully utilizing social media?

You should be! Remember, on Dec 31st most online giving occurs between noon and 7pm and 10% of annual giving is happening NOW. Thus, a good appropriate post on a new Facebook page would be a great start!

Straight from the Assemblies of God World Missions Mobilization Department, here is a How-To on building a successful Facebook Campaign. Take a moment to watch and then apply a Facebook campaign in your own financial partnership development.

As you think about what steps you need to take into the New Year with financial partnership development – don’t make the mistake of replacing the face-to-face appointment with a social media campaign. However, learn how to utilize both to relationally build your team of financial and prayer partners. 

How do I ask Individuals to Support Me Monthly: 5 Take Aways

You may be asking the question, dear reader, how do I effectively ask individuals to support me monthly? The answer to that question has a lot of moving parts, and as I begin this blog I want to continually answer that question through the posts that I write. To start with a simple answer, it is this:

AS RELATIONALLY AS YOU POSSIBLY CAN.

I want to reinforce this sentence by telling you about the journeys of two different missionaries whom I coach. Both recently raised their finances in record time. Let me tell you a little about them:

The Jones Family. The Jones Family is a family of four who raised their extensive overseas budget within 6 months. SIX MONTHS! Let me tell you, that is a feat for a family of four! 

Sally. Sally is a single woman, and a 21 year old college grad. Sally raised her budget within 5 months. She had never raised finances for a missions trip before, and particularly felt nervous that most of her friends were just out of college – and broke.

How did the Jones family and Sally do it? Well, the main successful commonality between them is this: they were always relational in their approach. So here are some things we can learn from The Jones family and Sally in their journeys  to raising their budgets relationally and successfully:

1. They set weekly goals and stuck to them. When raising your finances, knowing your vision is valuable and so is determination. Both the Jones family and Sally set weekly goals (that were obtainable) for themselves based on their vision and held onto those goals with determination. They hit their goals 90% of the time.

Take away: As you raise your finances, set weekly goals for yourself and find a way to make yourself accountable to them. Before you do, think about what you can handle each week and when you want to get to 100% before you set them. Typically I tell missionaries I coach that they need to make initial contact with at least 5-10 people each week – initial contact entails that they have either sent an invitation letter (setting up the face-to-face appointment) or they called someone asking for a face-to-face appointment.

2. They didn’t take short cuts. They met face-to-face with people. The Jones family and Sally both strived for each “ask” to be face-to-face, even if that meant traveling a little to see people and ask them in person. They didn’t merely call people, send out bulk newsletters, or Facebook blasts – they took time to ask people in the most relational way possible.

Take away: I’m not saying Facebook posts or newsletters are bad things. Both are effective tools when used accurately. However, those tools become detriments when missionaries try to make them the main way they do their personal asks. Whenever possible, try to meet with your potential partners face-to-face. If it’s not possible face-to-face, try meeting with them over Skype or Google Hangouts. When you ask, have a well thought out presentation and concretely ask for financial support.

3. They asked for a range or specific amount. When the Jones family and Sally did their financial asks they boldly asked for a range of monthly support or a specific amount.

Take away: Don’t leave your financial needs nebulous and in the hands of your potential partners to guess. That’s awkward for them. Tell them what you need and provide them with parameters. A couple of reasons for this: (1) It will greatly help your friends and family to know what you need, particularly if they aren’t used to giving to missions. (2) People will default to the least amount possible, so you want to ask them for an amount that stirs their faith.

If you are asking for a range make your range comfortable for you to ask for, but also not too low. Also when providing a range make a graph
to explain if necessary. When asking for a specific amount, make sure to stay silent while they respond to what you just asked them. You don’t need to apologize or provide nervous “filler.”

Fundraising Pyramid Image[1]

4. They believed they were asking their potential partners to invest in the Great Commission, not just their ministry assignment. Perspective in raising support is a powerful thing, if not one of the most important ingredients to success (or lack there of). Sally and the Jones Family believed that when they asked their friends and family for financial support, they were involving them in more than just their need for money. They were involving them in the Great Commission and thus were not apologetic about it.

Take away: If you aren’t at that point in your thinking / perspective you, you are not alone. But I do challenge you to ask God to change your perspective. Spend time in the word and seek understanding on support raising in the Bible. There are over 700 direct statements in the Bible about finances, find some of them and study. As you read ask yourself why God set up the Christian worker to live off of support, and why He wants you to do it as well. (Some places in the Bible to start reading: Philippians, Nehemiah, 2 Kings 4, and 1 Corinthians 16 or check out my workbook and buy a complete Bible study on fund-raising.)

5. They didn’t stop when it got challenging. Both the Jones Family and Sally were both hesitant to begin the process of raising their support. They also both had real fears and genuine obstacles, just like you probably do. Even though they were hesitant and ran into hard weeks while raising their budgets: they kept going and continued to ask.

Take away: Don’t let fear, a bad week, obstacles, or a “no” keep you from asking. Remember, when you invite people onto your team in a relational way, really you are asking them to get more involved in the Great Commission. When you run into a hard week (and you will, I promise you are not alone) just keep going and continually ask God for help along the way. He will provide what you need if you keep moving forward — but the key is you have to keep moving forward.

So as you look over these 5 take aways think about how you can invest and create your team relationally. As you do, you’ll find yourself growing in ministry and more happily (and quickly) raising your support.

What do you think as you hear The Jones Family and Sally’s stories? How can you raise your finances as relationally as possible?

Tips on Fundraising and Non-Fundraising Events

Speaking to people face-to-face in one-on-one settings remains the best way to ask potential partners for support. However, fund-raising events, non-fund-raising events, and speaking in small groups can also be effective ways to build your team when done correctly. Below are the three types of events, and I strongly recommended that you add one or several of these to your FPD strategy.

FUNDRAISING EVENTS

These events are typically something like an ice-cream social, cultural dinner, cookie and dessert night, etc.,  when the missionary asks for financial and prayer support. Missionaries hold events like these for multiple reasons, and here are some main reasons you might want to hold a fundraising event:

  • You want to extend your contact base and raise awareness.
  • You will only be in town for a matter of days, and you want to connect with multiple people at once.
  • You are having a hard time getting ahold of multiple people who are all a part of the same community.
  • A financial partner or prayer partner of yours wants to host a fundraising event for you, and perhaps some of these are people you are meeting for the first time.

If you hold one of these events, it’s crucial to keep the following in mind:

  1. Don’t let it become a shortcut. Don’t let a fundraising event take the place of face-to-face appointments. The most effective way to raise financial partners is still to ask one-on-one, not in a large group setting. It’s tempting to think of fund-raising events as a shortcut, but even while fund-raising events can be exciting and raise a lot of support in one night, they tend to leave missionaries with holes in their contact list if done incorrectly. Also, keep in mind that fund-raising events will typically raise only a fraction of your budget and most likely lead to one-time gifts rather than monthly commitments (which are much harder to raise).
  2. Get a guest sign-in sheet. If you host a fundraising event, it’s crucial to have a guest sign-in book so you can collect guests’ names, email addresses, phone numbers, and mailing addresses. Then you can follow up with them after the night is over, either to send thank-you cards for those who gave or to ask for a face-to-face appointment with those who don’t give or who give one-time gifts.
  3. Be excellent. As I’ve coached multiple missionaries over the years, I’ve seen missionaries succeed at fundraising events and others who haven’t. I’ve noticed that those who have successful fund-raising events typically have one thing in common: they go out of their way to make the event excellent. Decorations, unique cultural foods,  thoughtful planning, videos that make an impact, great coffees and desserts—they all make a difference. Don’t plan your event last-minute; put thought into it, and consider what your audience wants.
  4. Be creative. I’ve seen missionaries do bake sales, T-shirt sales, jewelry sales, elaborate house shows (concerts) with local musicians, and more. Think about what you can bring to the table, and get creative! These count as fund-raising events as well and can be very effective. Although typically these types of events raise only a small portion of your budget, they can help.
  5. Choose a good time for your audience. Maybe it’s a weekend lunchtime that would work best, or maybe a weeknight would work best. Typically, it varies for your audience. If your audience members are faithful churchgoers, then don’t do a Wednesday night or Sunday night. If your audience is younger, perhaps a weekend is not the best, because they go out of town over the weekends or make a lot of plans. If you can’t figure out when would work best, poll some key people you want at the event. Make sure you don’t make your event too long. Two hours is probably the max.

Here are some suggested things to include in your fundraising event:

  1. Guest sign-in sheet (mentioned above).
  2. A referral. If you are hosting a big event, consider having someone touched by your ministry start off the night referring you. Don’t be too humble. These are good times to get people involved, and sharing more about who you are is always helpful.
  3. Some type great of food or dessert. You don’t have to break the bank; people love Sam’s wholesale cupcakes, and they are cheap! Eurasia Cafe can help with your coffee needs. Perhaps you have a baker or cook on your team. You could also ask someone on your financial partnership team to help out.
  4. Clearly share your vision. Make sure you share the vision of ministry that the Lord has given you clearly and boldly. You want to give details of your assignment, but be careful not to talk too much. When you share, it should something between your five-minute window and your face-to-face appointment. Create an outline, and practice before you share.
  5. Show a video of your ministry. Perhaps the ministry or the missionaries on the field have created a video. Consider showing it to your audience (if it’s good!).
  6. Make a trusted individual do the ask. Sometimes it is helpful to have another missionary, charismatic friend, your pastor, or the pastor of the community you are speaking do the ask for you. Make sure this person can knock it out of the park and be unapologetic about your needs. Make sure he or she also understand your needs. You want to be sure to ask someone passionate about you and what you are doing, or at the very least, someone who can make an effective ask. If you can’t find that person for your particular event, don’t be scared to do it yourself.
  7. Bring your computer and commitment forms. Find the best ways for your audience to give. Online is the best, of course, so have iPads or laptops available with the giving page pulled up. Put commitment forms in strategic places, perhaps on the tables 

There are many different things you could do with fund-raising events. When planning them, always write down your main goals of the event first, and work backward into the details. Continually think while planning what you hope to happen and how you hope to achieve that outcome. Holding fundraising events can be a very effective way to raise a small or large portion of your budget. Think of holding your own!

NON-FUND-RAISING EVENTS

These are events similar to fund-raising events; however, at a non-fundraising event you do not ask for any finances. These type of events are good for the situations like the following:

  • You have just returned home from a ministry/missions trip. This could be a MAPS assignment, MA assignment, or something similar, and you want to share stories from the field and thank your partnership team.
  • You want to raise awareness about your ministry to a group of people you do not know well and grab contact information for face-to-face appointments.
  • You have spoken at a church that has become or has been a part of your partnership team. You don’t want to ask for finances, but you would like to get to know the congregation better.

I love non-fund-raising events. Personally, I believe they have an advantage over fund-raising events, because they ultimately lead you into face-to-face appointments. Ideas and tips for these remain the mostly the same as for fund-raising events, but again, you do not do the ask, and hold out until it can be more of a personal delivery.

These type of events are also a fabulous idea after you return home from the assignment you are currently gearing up for. Holding a non-fund-raising event will let your partnership team know they matter to you and give you the opportunity to thank them, connect with them about your future plans (or future assignment!), and show you are invested in them. Please consider doing a non-fund-raising event after your next ministry/missions endeavor.

small-group

SMALL GROUPS

Typically, small groups are around 3 to 12 people, making them more intimate settings than fund-raising events or non-fund-raising events. Small groups typically fall into these situations:

  • A church small group or home group has invited you to come and speak on your ministry.
  • A group of friends or the family of someone on your partnership team is giving you a platform to share your vision of ministry and potentially ask for finances.
  • It’s important to remember that while speaking in small groups is the second best way to ask people to join your partnership team, it isn’t the best way.  Don’t let small groups take the place of face-to-face appointments.

In small groups, have some of the following available:

  1. Printed materials and/or videos. These could be the same you use for face-to-face appointments. Give them some sort of information to take home with them, if possible. These could be brochures from your ministry/mission field or printed materials you make yourself (like your packet resume). If your ministry/mission field has a promo video, show it during the small group meeting.
  2. Sign-in/sign-up sheet. Have a way to get their contact information for later. That way you can thank them if they give a gift or follow up with them afterwards for a face-to-face appointment or some sort of financial ask.
  3. Your computer and commitment forms. Make it easy for any in the small group interested in giving to do so. Have your giving website bookmarked (if you have one), and have your forms ready to go.
  4. Your best ask. Be confident and bold while sharing. If you are speaking at a small group you are not overly familiar with but have been invited into, be bold and ask for financial partnership when appropriate. Don’t be passive. Give them the opportunity to respond.