Turning Verbal Commitments into Actual Gifts- It Doesn’t Have to Be Awkward!

Back in March I did a post on Follow Up here on the blog that I got a lot of great feedback on. I recently did an edit of the post and Support Raising Solutions just put it up on their blog. You can check it out here.

Here’s a quick excerpt:

How do I best follow-up with someone who has said  they will give… but hasn’t started giving yet?

My guess is you’ve probably faced this question more than once, seeing this is the dilemma I’m asked about most often as a coach. The 2nd question I get the most? “How do I keep follow-up from being awkward?”

Follow-up can consist of reconnecting with those who are verbally committed, but who need time to pray/consider after an appointment, or for some reason haven’t started their giving yet. I agree, it can feel awkward to try to re-connect with them to get them to start their giving – but it doesn’t have to be. Here are some practical tips for changing verbal commitments into actual gifts:

Good follow-up starts at the appointment.

Start setting yourself up for good follow-up during the appointment by following the two C’s:

To see the rest visit https://supportraisingsolutions.org/turning-verbal-commitments-actual-gifts-doesnt-awkward/.

OVERCOMING OBSCURITY

Below is another excellent guest post from Pastor Chris. If you haven’t read his previous posts you can find them herehere, and here. Thanks for contributing Pastor Chris and letting us glean from your insight! – JF

OBSCURITYThe state of being unknown, inconspicuous, or unimportant.

When you are starting out on the path of fundraising your number one problem is OBSCURITY.  People do not know who you are.  More and more our culture is becoming relational.  People and churches want to know YOU before they know what you are called to do.  For this reason you must make it a priority to become known among the people and churches that you hope will fund your calling.

This problem is not unique to fundraising.  50% of all business start-ups fail in the first 5 years.  One author says 80% of all new business owners know they are failing in the first 18 months!  Some will have bad business plans, too much debt, the wrong location… but the majority simply cannot overcome obscurity.  Their potential clients do not even know they exist.

“Obscurity is the single biggest killer to a business or entrepreneur.” – Grant Cardone

Grant Cardone asks young business leaders two questions in relation to obscurity:

#1. How far will you go to get attention?

#2. How frequent will you be in your attempts? 

The ONLY correct answer is = “WHATEVER IT TAKES”

When it comes to fundraising we need this same attitude.  Please do not take this too far and manipulate “whatever” to mean being immoral or unethical.  I don’t believe Grant intended that and I certainly am not taking an extreme view of that word.  But we have to get the desperation that is in that phrase into our hearts and lives.  What will you do?  Whatever it takes!!!!  Will you face your fears?  Will you be uncomfortable?  Will you accept rejection?  Will you remain prayerful and positive?  Will you work 40 hours a week?  Will you work 60 hours a week?  Will you work 80 hours a week?  Your answer to all these questions and a thousand more must be “Yes – I will do whatever it takes!”

The reality of your situation is that there are lots of people with lots of money that want to give it to a worthy cause.  Trust me – there is NO shortage of money.  So how do you break out of the obscurity you are in, find these people, and get them to join your team?

#1 – You Must Renew Your Mind

And do not be conformed to this world, but be transformed by the renewing of your mind, so that you may prove what the will of God is, that which is good and acceptable and perfect. -Romans 12:2 NASB

To break obscurity you must first stop seeing yourself as obscure. (Remember obscurity is the state of being unknown, inconspicuous, or unimportant.) The only way to do this is to constantly meditate on God’s word… then you will make your way prosperous and you will have good success (Joshua 1:8).

You are NOT obscure… You are a child of the Most High God!  He has made you the head and not the tail… He has set you above and not beneath… He has called you and given you a divine purpose and destiny.  He has made you an overcomer and more than a conqueror in Christ Jesus!

If you see yourself as obscure then you are obscure.  You cannot expect to break out of obscurity until you first break the obscure mindset that is holding you back.

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#2 – You Gotta Get Social

Personally, I hate Facebook and I don’t Twit or Tweet or whatever! Whether you love it or hate it: You Gotta Get Social!!  The people you are seeking to join you in your mission need to know you on a personal level. Do not wait to meet people.  When you call a church, ask for the pastor’s email.  Search for his name on Facebook and send a friend request.  If he gets to know you, his church is more likely to support you.

#3 – You Need to Dig Your Well

Harvey Mackay wrote the best book on networking long before Facebook and even before email, it’s entitled Dig Your Well Before You Get Thirsty.  If you should read his book you may be put-off as he describes how to set up your rolodex (some of you may need to Google “rolodex”).  Look beyond that technical part (or lack thereof) for the true heart of how to network.

Mackay opens his book with a story about getting a call from an old friend at 2am who was semi-hysterical and said he needed $20,000 that day or he would be at risk of going to jail.  He writes, “The strange thing is, I hadn’t talked to him in over ten years. I offered him a few thousand dollars, but I didn’t give him what he needed even though I could have.

Then Mackay asks a revealing question:

How many people could I realistically count on to bust a gut to help me out if I’d called them at 2am?

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#4 – You Have to Learn to Write

I am still learning this skill myself but if you say, “I’m just not a good writer” – you are most likely copping out.  Remember? – You said you would do whatever it takes!  A good amount of your support will come from writing letters, emails, and newsletters.  So learning how to do it correctly is important.  Write a lot!  If you write an appeal letter, ask a pastor you are friends with to give you an honest opinion. Did it sound needy?  Was it a crisis appeal?  Was it too long?  Was it boring?  Did it communicate the vision?  Did it make you feel connected?  By honestly assessing your writing you will get better.

#5 – You have to Learn to Speak

One Sunday morning after the church service the pastor was feeling quite proud about the message he had just delivered.  On the way home he asked his wife – “How many genuinely good preachers do you think there are in the world?  She muttered under her breath, “One less than you do.

If you think you are a good speaker you are in the most danger because you are probably not as good as you think you are! So regardless if you think you are a poor speaker or the best thing since Paul the Apostle, there is room for improvement.

Anyone can get up and say things in front of a church, but can you make your appeal with passion?  A pastor friend once said to me, “I cannot remember the last time I had a missionary in the pulpit who had a passion in his voice and a tear in his eye for the people of his calling.  Remember it is not what you say but how you say it.  You are not trying to convince people or sell them a product, you are endeavoring to share your calling from God and invite others to sacrificially join you in changing lives.

#6 – You have to Learn to Ask

You may be bold in the pulpit, but if you are obscure when it comes to “the ask” you may find your support raising going slowly.  Be convinced of who you are and of your calling.  Be confident that you are not asking for “yourself” (you are not begging). You are simply saying – Has God touched your heart with this vision and will you use your resources to work with me?

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#7 – You Should Make a Schedule

You are going to get busy with many things that will keep you obscure. Thus, create a calendar to guide you daily in overcoming obscurity.  If you are raising support for the first time I would recommend:

  • Tweeting as often as you like, but no less than once per day
  • Posting on Facebook no less than once per day
  • Sending one E-Newsletter per month
  • Mailing one paper snail-mail newsletter per month

If you are using other networking platforms like LinkedIn, make sure you add them to the schedule.   You should also add in how many personal phone calls you will make per day, and how many personal emails you will write (and send) per day. 

#8 – Lastly, You Ought to Go to EVERY Event That You Can… and STAND OUT!

If your district or denomination hosts events, go!  If your home church has events, go!  If friends invite you to the park, go!  Don’t make every event just about your financial needs, but work to build life long relationships.  If you do that the funds will come naturally (see my previous post on how to grow a long tail).

Look for ways to stand out, both personally and with your mail and media.  Get creative!  Use your own photos when sending post cards.  Hand address envelopes and if you know the person write a one-line sentence on the back of the envelope.  When you go to an event, if you can, wear something that makes you stand out – especially if you can get something from the country of your calling.  This season of fundraising should become the most hectic and crazy and social and fun period of your life.  If done correctly fundraising is FUN-raising!   

Obscurity is your #1 hindrance to raising your budget.  Make Overcoming Obscurity your #1 goal, and you will be well on your way to reaching your budget in a timely manner.

– Pastor Chris

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New Expert Tips on Support Raising From Workers at 100%

One of my favorite questions to ask workers who get to 100% is “If you could tell a new worker raising support one thing what would it be.” I’ve done some posts on this before, but thought I would gather some new answers for you. I hope you find these encouraging. I know I do! – JF

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How to Make an Effective Ask at an Event or Small Group: Combat the Bystander Effect

I was a psychology major in college. Loved it. I learned about the brain, personality, and counseling. It was all super intriguing stuff. In one of my classes I remember learning about the sociology principle of diffusion of responsibility. Maybe some of you know of it? It’s the principle that states that people are less likely to take action or responsibility in the presence of a large group of people. When referring specifically to responding to an individual in distress, it’s also known as the bystander effect.

Though it may not be helping an individual in distress, I think the principle of diffusion of responsibility comes into play in a huge way when asking for financial support. Think about it. Here’s a scenario:

You are sitting in a church service and a missionary comes to the platform to speak. You like what they have to say and are drawn by their level of passion and the tone of their voice. You pick up bits and pieces, but you are distracted by the need for more coffee or maybe your wiggly kid. At the end the missionary clearly shares that they are in need of monthly financial support and you look around the room at everyone else. You think simultaneously that you are looking forward to lunch and that you hope some of these good church folk give generously to the missionary speaking. You even consider giving yourself. Then, your wiggly kid spills your coffee on the floor and you don’t think about it again until your walking out the church door. You see the missionary is smiling at you as you walk past and you hurriedly tell the missionary “thanks for sharing, we enjoyed it!” and walk out the door. And scene.

Familiar? This is the principle of diffusion of responsibility. Totally. AKA this is why we ask for financial partnership one-on-one, face-to-face.

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Take that scene and think about it – if you’re sitting in a large group of people you will be less likely to give if the person asking is not directly asking YOU. You’ll be sitting in the congregation, just like everyone else, thinking that there are plenty of others in the room that will likely give. And the problem is everyone in the room is thinking THE SAME THING. Thus a real problem occurs when speaking to a group of people – large or small.

As I pointed out, the absolute best way to ask someone to join your monthly financial partnership team is in person, and best done one-on-one. Right? Right. However, there may be times you are asked to speak to a small group or at some type of an event. And keeping that personal interaction and the principle of diffusion of responsibility in mind – what do you do? What if a friend offers to throw you a dinner party to raise funds? What if your church wants to host a fundraiser specifically for your assignment? What if a small group at your church wants you to come and speak?

What do you do if you want the personal connection that a face-to-face appointment offers, but you want to jump on the chance to interact with a small group or say yes to that event?

First off, even with the bystander effect in mind, sharing at a small group or event is a great way to garner contact information and connect with people you otherwise may not have the opportunity to interact with. And it’s always a bonus to make new connections and widen your contact base! So say yes when new connections can be made from sharing at a small group or doing an event! Keeping that in mind, let’s talk about how to make that group ask in the best way possible.

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THE TWO MAIN OBJECTIVES WITH ANY SMALL GROUP / EVENT

With all small group / event opportunities you should have two main objectives:

  1. To make an clear, bold, ask – live at the event.
  2. To grab contact information from everyone at the event in order to follow up with face-to-face appointments where appropriate.

Let’s break both objectives down and talk about the how-to’s involved.

OBJECTIVE 1: THE LIVE ASK AT A SMALL GROUP OR EVENT

When sharing at a small group or event make a clear, bold ask. To make that ask the most effective possible, come super prepared. Chat with the leader of the group or pastor beforehand and make sure you know the details needed. This would be some of the following:

  1. How long will you be expected to speak?
  2. Dress code?
  3. What time does the event / small group start and end? Address / directions.
  4. What is the program for the event / small group?
  5. What do you need to bring?
  6. Is there any protocol the leader would like you to follow when asking?
  7. Any special instructions or things you need to know?
  8. Are you allowed to make a clear ask during the event?

When you arrive mingle with the group and introduce yourself to anyone you do not already know. This will help the bystander effect for many people. Have with you the needed pledge forms / giving information and any printed materials you typically take with you to an appointment.

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When you share, fill in the WHO WHAT WHEN WHERE WHY of what you are doing. Make sure to talk about how you were called and take the opportunity to inspire those you are sharing with to follow their own callings. One of the most important questions you can answer to any group when sharing about your assignment is “why you”. Why you are going, why you are called, and why is this important to you.

When you make the ask – make it bold and clear and spell out what your needs are.  Do not assume they know. Don’t leave them to fill in the gaps.

OBJECTIVE 2: GRABBING CONTACT INFORMATION AND FACE-TO-FACE FOLLOW UPS

As I stated the downside to any small group or event is the diffusion of responsibility / bystander effect. What’s the best way to combat this problem when speaking to a group? Insert connect cards, the super hero of event asking! images

You can find out more about how to make your own connect cards in the link above. Essentially they are cards where individuals fill out their name, address, phone number, and check little boxes that apply to their level of interest – such as “interested in more information” “give me your newsletter!” “make me a prayer partner” and “I want to give!”

How do you use them? During your time speaking at a small group or event, hold up the connect cards while you are presenting and explain them. Something along the lines of “I would love if you took a moment right now – yes while I’m talking – and fill out this handy dandy card I’m holding up. It gives us a way to stay connected with you and share information on what is happening overseas. It also helps us if you’d like to join our prayer or financial partnership team. Please go ahead and fill it out and if you’d be so kind – find someone from your table to collect them and give them to me afterwards.”

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Boom. Now you have shared clearly from the platform what you will be doing, why you are going, that you need financial support, AANNNND you also have contact information to call people after the event (preferably as soon as possible after the event – like 24 to 48 hours). When calling, thank them for attending the event/small group and find out if you could meet with them face-to-face to answer any questions and find out more about them. Engage each person based off of what they checked in the check boxes. This removes the bystander effect as you invite them relationally on your team. When meeting with your new friends take time to find out who they are and build relationship, and ask if they’d like to join your team.

So now that we have the basics of our main two objectives in asking groups and small groups, here are some special notes to keep in mind:

SPECIAL NOTES ABOUT SMALL GROUPS

  1. Connect with the leader before hand and discuss some of the questions above – like how long you’ll be expected to share.
  2. Ask questions about the group to the group, people love talking about themselves – and groups like to share what makes them special.
  3. Bring donuts! Everyone loves donuts! imgres
  4. Find out how you can stay connected with the group at large. Ask them to adopt you as a group in prayer.
  5. Revisit that same group (if it still exists) when you come back from the field or into the area to strength relationships.
  6. Have each member of the group fill out a connect card, and explain the connect card while you are there.

SPECIAL NOTES ABOUT EVENTS

  1. Prepare the program you will be following prior to the event and add elements that make it extra interesting and informative. Come up with attention grabbers and interesting stories of lives changed.
  2. Find ways to add value to those attending.
  3. Decorate! Make the event enjoyable and attractive.
  4. Have food, dessert, or coffee available.imgres-1
  5. Time your event to insure that the most amount of people can make it as possible.
  6. Share a video. If a few of your ministry team members are already serving, ask if they would create a video for you explaining what they are doing and how much they want you funded and on the field with them. If your ministry has a video that already exists, share it (keep videos pretty short though).
  7. Have a ministry co-worker, friend, or pastor speak on your behalf during the event. Consider having a pastor or well known figure make the ask for you to the crowd.
  8. Have pledge forms and connect cards on each table before guests arrive. Explain about the connect cards and pledge forms from the platform when speaking.
  9. Make your presentation appropriately professional, clear, vulnerable, and real.

Do you have any tips for sharing in small groups or events? Share them in the comments! I would love to hear them!

 

 

How To Get From 28% Funded to 100% In ONE WEEK: Testimony

Eariler this month a couple I coach in financial partnership went from 28% funded to 100% funded within ONE WEEK. Yes, that’s right, ONE WEEK.

The story is full of those Jesus moments that hits like a ton of bricks. It’s the kind of story that reminds me that yes, God is real. And yes, Jesus loves all the little children of the world. And yes, God cares more about His people and the Great Commission WWWAAAYYY more than I do – even in my most zealous moments.

In short, the story had my mind blown, so you need to hear the testimony too. Right? Right.

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So how did this couple go from 28% to 100% in one week? JESUS. Definitely JESUS. Let that be known first and foremost. However, God also used their attitudes and strategy that I think we can glean from. Let me tell you the story first, and then get into some takeaways.

TESTIMONY TIME

Rick and Pam are a couple heading overseas as christian workers for the first time. As they began their first time raising a budget, Rick and Pam took my financial partnership training and learned how to ask individuals to join their team by way of face-to-face appointments. They have been going strong building their team for 5 months, primarily holding meetings inside their home sharing their ministry vision and passion with friends and family.

A couple of weeks ago, I was on the phone with Rick for a coaching update. Rick shared that he and Pam were fasting and praying together, and felt from their time praying that God wanted to double what they had raised by the end of the month (they were at 28% raised at the time). #faith!

I was excited with them and admired their zeal, but as the ever practical coach I encouraged Rick that if that didn’t happen God was still moving on their behalf and wanted them on the field. As they really felt it was going to happen, they shared their faith on their secret Facebook group and began getting their team praying with them.

A day after we spoke on the phone, Rick and Pam had a meeting set up with a couple (we will call them Joel and Judy Smith) from their home church. Their relationship with the Smith’s was a good one, but it was more of a former connection than a current one.

(This is where the testimony comes in…keep reading)

That night during the appointment Rick and Pam shared their heart for their ministry with passion and asked if the Smiths would join their financial partnership team. Potential Partner Joel responded by asking what their budget requirements were. He then folded up a piece of paper with an amount on it. Joel handed it to Rick and then Joel said, “Judy and I could go to the car and discuss what we would like to do as support, but I know what The Lord wants us to do already.”

Meanwhile Potential Partner wife Judy had already heard the Lord tell her before coming over for dinner that her and her husband were to “finish what was left” of Rick and Pam’s budget. Joel and Judy had not discussed amongst themselves what they would do to financially support Rick and Pam – but when the paper that Joel had written on was unfolded it was EXACTLY what Judy had heard God told her.

The paper unfolded and read $5,000 A MONTH, the commitment thus finishing the rest of what Rick and Pam needed to get to 100%  – just as they believed God would do! (And remember, this happened only a day after they shared in faith that God was going to double their budget by the end of the month).

WHHHAAATTT??

It gets better – actually Rick and Pam had started their faith journey many years ago by giving $5,000 into missions. It was a huge stretch for them to give that much at the time, and came out of them both praying and hearing God separately challenge them to give. They knew when they saw Joel and Judy’s gift that God was strengthening their faith and giving back what they had already sown into the kingdom many years ago.

TAKEAWAYS

Now let’s talk about some takeaways from Rick and Pam’s story.

  1. It’s easy to get into a routine of making phone calls, having appointments, and calling pastors for services without consulting God on the particulars. Rick and Pam kept their ears open to what God had to say about building their team and leaned into Him for timing on asking potential partners like the Smiths. They also prayed and fasted concerning their financial partnership on a regular basis. Are you fasting? Are you praying continuously? Are you listening to God’s voice? Is building your team a spiritual pursuit for you, or merely a means to an end?
  2. Rick and Pam worked hard and met face to face with potential partners. They didn’t just pray and sit back on the couch – letting God bring in their partnership team. They didn’t take any short cuts either, they met personally with potential partners and typically had 3 or 4 appointments a week. It can be tempting to take a short cut instead of investing the time and energy with meeting people face to face – but face to face will always be the best way to invite people onto your team. It will always be the most relational, thus yielding an actual TEAM of committed financial partners.
  3. Give extravagantly yourself! Rick and Pam started their lifestyle of missions by giving, and thus it was given back to them. Are you giving into missions? Are you fulfilling your stewardship goals? Are you an extravagant giver? 
  4. Rick and Pam invited Joel and Judy onto their team although they hadn’t been in touch with them as much over the recent years as they were prior. Don’t be scared to ask people who aren’t on your “A list” of potential supporters. It can be tempting to edit our list of potential supporters to only people we are comfortable asking. Don’t make that mistake! You may miss out on who God is wanting to bring onto your team! Are you editing your list? 
  5. Now here’s something I didn’t tell you, Rick and Pam are actually still raising up their team! God more than doubled their budget, however they feel through prayer they are to continue to inviting their friends and family onto their partnership team. Why you ask? Because they know more people may want to sow into the Great Commission, and they don’t want to keep them from that opportunity. They also feel God wants them to keep going past 100%. Sometimes God will provide that “major donor” – but it is possible He may want you to keep going and build up a larger team. What a different (and refreshing!) perspective am I right?!  What is your perspective – is it that raising up your team is just a means to an end, or a vital part of your ministry? Does He want you to invite more people to join with the ministry of sharing the Gospel, maybe taking you past 100%? 

Let this be a reminder – continually involve God in your journey of raising your budget. Pray, fast, seek God for His timing, who He is directing you to ask, and minister faithfully throughout the process. He will provide! He is faithful! 

“Now all glory to God, who is able, through his mighty power at work within us, to accomplish infinitely more than we might ask or think.” Ephesians 3:20

The Big Head & Long Tail of Fund-Raising

Below is another excellent guest post from Pastor Chris. If you haven’t read his previous posts you can find them here and here. Thanks for contributing Pastor Chris and letting us glean from your insight! – JF

The Big Head (or sometimes “Tall Head”) and Long Tail is a popular concept in business and marketing that I first read about it in a Seth Godin book.  (I would recommend Seth’s blog and books as good resources for inspiration in creative fund-raising).

imgresThe idea behind Big Head and Long Tail is in most markets there is a “Big Head” and a “Long Tail”. The Big Head is one or a few companies that dominate a sector of the market. The Long Tail is everyone else.

Consider the soda industry.  Coca-Cola is by far the Big Head in the soda industry, making up more than 40% of the entire soft drink market.  If we want to make our soda-beast a two headed monster imgres-1we could add Pepsi, which controls another 30% of the soda market.  Together their soft drinks dominate the soda market, thus making Coca-Cola and Pepsi the Big Head(s). Yet, in the soda market there are hundreds of other companies producing a large variety of soft drinks in the world today.

imagesIn this graph Coke & Pepsi would be represented the red area, as they dominate the market.  The yellow line would then represent all the other companies in the world producing soft-drinks.

If you have read this far you may be asking, “What does this have to do with fund-raising?

The answer? Everything! 

The Big Head Long Tail is an exact mirror into what most of us raising support are trying to accomplish.  We are trying to raise a budget to get to the field and fulfill God’s call on our lives, and often as we do, we focus solely on the Big Head.

Look at the graph above again and think of your fund-raising.  For most reading this the Big Head (the red area) is probably the churches, pastors, and individuals already within your denomination / organization.  

So what is the Long Tail? The Long Tail represents everyone else in the world!

As we look at the graph and think on the Long Tail, I am not proposing an either / or approach but a both / and approach.  In other words, as you begin raising your support you most often focus on acquiring a Big Head. However, long-term success is going require you to also grow a long tail.

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HOW TO ACQUIRE A BIG HEAD

The best way to acquire a Big Head is to follow the instructions of your organization for raising up your support team.  For my organization this means calling all the pastors of my denomination’s district and asking to meet with the pastor and/or missions board, and requesting of them a service to present my vision to the church body. Whatever your organization trains you to do, follow the system and do good follow-up (for tips on follow-up see a previous post I wrote).  If you work hard and remain diligent you will acquire a Big Head over time.  Once acquired, never quit and keep sharing. For me that means I share with pastors in my denomination’s district and I keep reaching out to them – inviting them to join in my mission.  Keep your Big Head BIG!

“as you begin raising your support you most often focus on acquiring a Big Head. However, long-term success is going require you to also grow a long tail.”

However, the Big Head may not be enough to get you to 100% funded and on the field. This is where the Long Tail comes into play.

giphyWHAT IS THE LONG TAIL?

As I mentioned above, the Long Tail is everyone else in the world!  It is every church not in your denomination, every business, every non-profit (they are givers too!), every individual, every family member, co-worker, friend, stranger.  EVERYONE!  This is what is so great about the Long Tail – there is no end to how long it can grow.

In the Big Head there are limits, constraints, and competition.  These are almost non-existent in the Long Tail. 

Let me tell you a Long Tail story of a friend named Steve.  Steve was raising his budget and was invited to a mission’s convention.  The church invited several missionaries and put them up in homes of various families within the church.  Steve was given a room in the pastor’s mother’s house.  Steve hit it off with the pastor’s mother so well that she went to her son at the end of the convention and said, “Are you picking Steve up for support?  The pastor replied, “No mom, we just do not have it in the budget.” (ahem, the constraint of the Big Head). However, the mom said, “but he is a good man and has a good vision… you have to pick him up!  The pastor replied, “The only way I can pick him up is if someone commits to pay that additional support.  Remarkably, the mom responded, “Yes, I will give the additional amount of his support each month.

This story illustrates the secret of the Long Tail. Anyone could approach this pastor or church and ask for support (Big Head), but none of us could ever connect with the pastor’s mother (Long Tail) like missionary Steve did.  By the way, this mom got an 8X10 photo of missionary Steve and hung it in her living room – right between her son the pastor and his brother.  So essentially Steve is now part of the family!  Who knows, he may even be in the family will! Talk about growing a Long Tail!

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HOW TO GROW A LONG TAIL

Growing a Long Tail takes time but is quite easy.  Here’s how to do it: always, everywhere, at all times, and in every circumstance – share your vision! 

It is that simple. 

Share your vision with passion.  Share it with conviction.  Tell everyone what you are going to do and why you are going to do it.  Then ANYTIME anyone shows interest or asks how they could help – tell them how to do so. You don’t have be a salesman, and you don’t pressure your friends or family to support you; but you should let it be known what you need and how they can join you in your mission.

“…always, everywhere, at all times, and in every circumstance share your vision!”

Not too long ago I was visiting my father who was in a nursing home.  The wife of the owner of that nursing home came out to the pavilion where we were sitting.  She casually asked what I did and I began to share about my ministry.  As I shared she was intrigued and asked many questions. So many that we spoke for about an hour.  When we finished she then said, “I know my husband will want to talk to you.  He will only have about five minutes because he is busy today but I want him to meet you. She left and returned in a few minutes with her husband, introduced me to him, and we began talking.  His five minutes turned into an hour. Before I left that day he went to his office and wrote me a check for my ministry and has given several times since to our work.

The work of acquiring a Big Head can be scheduled, but growing a Long Tail can happen anytime and anywhere.  Don’t let your passion for your mission become just a “job.”   Instead, let it be your lifestyle and your tail will grow extremely long!

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Missionary Geniuses Drop Knowledge: 22 Expert Tips

This post is from a repeat, but I think there are little nuggets of wisdom everyone raising their finances should read – so if you haven’t – here are expert tips from those who have gone before you and gotten to 100%.

22 Expert Tips (4)